OOH Campaign

CRUSH: SUMMER FLAVOR MIX

I've worked on 100s of promotions for PepsiCo. beverages but this one stands out for me due to the shear scale of the campaign. For this project I designed the key visuals as well as Art Directed the photo shoot for three separate DJ's based in three different locations. It was very well received by both the clients and consumers.

Client / 

PepsiCo.

 

Role / 

Art Direction

 

Agency / 

TracyLocke

 

Year / 

2011

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